Last updated: February 24, 2026
Information We Collect
When you visit itsnotgenetics.com, we may collect the following information:
- Analytics data: Pages visited, time on site, referring URLs, device type, and browser — collected via Google Analytics
- Email address: Only if you voluntarily subscribe to our newsletter
- Cookies: We use essential cookies for site functionality and analytics cookies for traffic measurement
How We Use Your Information
- To improve our content and user experience
- To send newsletter updates if you've subscribed
- To understand which topics our readers find most valuable
Third-Party Services
We use the following third-party services:
- Google Analytics: For website traffic analysis. Google's privacy policy applies.
- Amazon Associates: Product links may use affiliate tracking. Amazon's privacy policy applies to purchases made through our links.
Affiliate Disclosure
It's Not Genetics is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. When you click on product links and make a purchase, we may receive a small commission at no additional cost to you.
Data Sharing
We do not sell, trade, or rent your personal information to third parties. We do not share your email address with anyone.
Your Rights
You may:
- Unsubscribe from our newsletter at any time via the link in any email
- Request deletion of any personal data we hold
- Opt out of analytics tracking via your browser's Do Not Track setting
Contact
For privacy-related questions, contact us at privacy@itsnotgenetics.com.